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The Apex CEO Mastermind – For Founder-CEOs Ready to Grow Smarter and Exit Stronger

“The only mastermind built for founder-CEOs who want to grow profitably now—and Exit for a premium within 36 months.”

This isn’t just another mastermind. It’s built exclusively for founder-CEOs who want to scale profitably now—then exit for a premium within 36 months.

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Why Most CEO Masterminds Fail (And How We’re Different) 

Founder-Led & Proven
Built and sold an $80M business with no outside capital. This isn’t theory—it’s battle-tested strategy from someone who’s done it.
Execution-Focused, Not Idea-Driven
Every call is structured to solve real business problems. No fluff, no lectures—just high-impact moves that drive profit.
Real, In-Person Founder Connections
Retreats aren’t filler—they’re deep work sessions with vetted founder-CEOs who are scaling and exiting, just like you.
Curated & Intimate—Not YPO or Vistage
No bloat. No oversized groups. This is a focused room of high-caliber operators who move fast and value clarity.

What You Get in the Huntington Beach CEO Mastermind

Monthly Mastermind Calls

  • Solve your biggest growth bottlenecks—live, with Luke and a peer group of founder-CEOs.
  • Hands-on problem-solving, hot seats, and strategy discussions.
  • Inspiring venue on Main Street, Huntington Beach—steps from the ocean. 
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Private Founder Community

Get quick feedback, iterate fast, and stay in momentum between sessions.
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2 In-Person Retreats – Huntington Beach, CA

  • Deep-dive into the Apex Playbook with a group of high-level operators.
  • Exit Readiness Capstone
    Get your business due-diligence ready with clear next steps to boost valuation and prep for sale.
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1-on-1 Strategy Support

Work directly with Luke to make the high-impact decisions that move the needle.
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Referral Forms

Referral Partner Form

What Makes This Mastermind a No-Brainer

Learn from a Proven Playbook

Get the exact systems Luke used to scale to $80M and exit—all without outside capital. You’re not learning theory; you’re getting what works.

ROI-Focused from Day One

This mastermind is built to increase cash flow fast while building long-term value. Every session targets high-leverage moves that impact margin, ops, and valuation.

Your Success Guaranteed

If you don’t feel the value after the first month, you’ll get a full refund. No questions asked.

Access Luke’s Expert Circle

From M&A advisors to legal pros and operational specialists—Luke brings in vetted experts (at no extra cost) to help you prep for a premium exit.

100% Satisfaction Guarantee

If you don’t see value in the first 30 days, we’ll give you your money back. No fine print—just results or a refund.

Built by a Founder, for Founders

Led by someone who bootstrapped, scaled, and sold—Luke knows what it takes to win without outside funding and helps you do the same.

Who This is For

  • Founders of 7- to 8-figure companies
  • Looking to scale profitably or exit within 1–3 years
  • CEOs looking to simplify, scale, and increase profit margins.
  • Ready for expert-level support, no fluff

Why Join?

1.
Real Results, Real Fast: One strategic shift could add $250K–$1M+ to your bottom line.
2.
Zero-Risk Guarantee: If you don’t get value in the first 30 days, we’ll refund you. No questions asked.
3.
Led by a Founder Who Exited Big: Luke scaled to $80M/year and exited in a mid-8-figure deal—with 100% ownership.
4.
Tight-Knit Circle of Operators: Small, curated group for deep problem-solving—not networking fluff.
5.
Real-World Work, Not Zoom Fatigue: Meet twice a year in Huntington Beach, CA—no boring boardrooms, just breakthrough strategy in motion.

Join the Most Exclusive CEO Mastermind in Orange County

Just complete this simple application form to tell use more about yourself and let's start your journey



Want to connect first?

Schedule a quick call

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What It Costs To Transform Your Business

✓

Location

2 in-person retreats held in Huntington Beach, CA—deep-dive strategy sessions in a high-energy setting built for founders.
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Investment

$25,000 pay-in-full / 3 monthly payments of $10,000 (Includes 12-month access to all mastermind calls, private founder community, in-person retreats, and 1-on-1 support from Luke.)

✓

EXPERT SUPPORT INCLUDED

You’ll learn directly from Luke and his network of vetted operators, advisors, and growth leaders. All included—no extra speaker fees or upsells.
✓

Application Required

Spots are limited. We keep the group small and curated so every conversation moves fast and drives real value.

Serving Orange County CEOs with Easy Access from Surrounding Cities

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Our Huntington Beach CEO Peer Mastermind is designed for founder-CEOs across Orange County, CA, offering a central, high-energy location near the ocean for in-person strategy sessions. Conveniently located on Main Street in Huntington Beach, we provide easy access for CEOs and business owners from Newport Beach, Laguna Beach, Long Beach, Anaheim, Tustin, Santa Ana, Costa Mesa, Irvine, Fountain Valley, Seal Beach, Mission Viejo, Dana Point, San Clemente, Garden Grove, and surrounding areas. Whether you're scaling your business, optimizing for profitability, or planning an exit, this mastermind is built for leaders serious about growth and high-impact execution.

What Leaders are Saying about Working with Me

Tomilee Tilley

Tomilee Tilley

Founder & President of Executives Unlimited

Working with Luke and his team at NewAir was an exceptional experience. Luke's leadership, strategic vision, and deep market insights made the recruitment process seamless. Every candidate we introduced was not only impressed by the organization he built but also inspired by his collaborative and inclusive culture. Luke's ability to create strategic partnerships and position NewAir for success is truly remarkable. Organizations could greatly benefit from leaders like Luke.
Adam-Craft

Adam Craft

Founder & CEO of Elevated Craft

We were carrying too much cash risk on inventory, unsure how to deal with rising tariffs, and I was hesitant to push hard on our factory or rethink our team structure.

Luke encouraged us to renegotiate with our factory—resulting in a meaningful price reduction and 90-day terms post-shipping. During peak tariff uncertainty, he gave steady reassurance that we were in a solid spot financially and just needed to focus on driving sales. He also helped me realize we needed a true marketing leader, not just a manager.

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Joe Fijak

Global Executive | Vice President/COO Leading Worldwide Profitability, Growth, Strategy & Expansion

As a strategic member of the NewAir Advisory Board, I’ve had the pleasure of working closely with Luke over the past year. He is a true visionary in the retail market, with a creative mind and a deep passion for his businesses. By leveraging cutting-edge technology, Luke consistently stays ahead of the competition, enhancing customer relationships and delivering superior products. Above all, he is highly ethical and trustworthy—one of the best I’ve ever worked with.
Lorraine Moos

Lorraine Moos

Leadership Coach for Individuals & Teams | Executive Recruiter

Luke is a focused and driven leader with a clear vision for his company's future. Initially a 100% B2C company, NewAir made a strategic pivot to B2B and now collaborates with top global retailers like Home Depot, Lowe’s, Wayfair, and Amazon. Luke is intentional about building a strong leadership team grounded in solid values. He is energetic and demanding, yet his open leadership style makes him approachable and easy to work with.