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How Tariffs Are Slowing PE Investments and Hurting Small Business Exits

In 2021, I sold my company to a private equity firm. It was an $80M consumer brand with strong...

Tariffs Are Back – What I Learned the Hard Way

In 2001, NewAir started in a garage with no outside funding—just a couple of products and a vision....

Surviving the Trade War: How Consumer Product Brands Can Adapt to Rising Tariffs and Build a Resilient Business

Executive Summary

With tariffs on Chinese imports reaching 45% or higher, consumer product...

Trump Tariffs Playbook: 9 Proven Strategies to Defend Your Profits

When I ran NewAir, I had to learn how to manage the first wave of Trump tariffs the hard way. I...

Tariff Survival Tactics: Real Strategies to Cut Costs in 2025

Six Legal Moves for Home & Housewares Importers